South Africa · Restaurants, Cafés & Bars

Your menu deserves more
than just photos.

We film the food, the drinks, the kitchen and the people who run it. Then we cut it for the feed and post it every week, so you never have to.

One Shoot Day

A full month of content, filmed in a single quiet shift.

Built for the Feed

Hooks in the first second. Captions that carry on mute.

From R2 450

Monthly packages. Month to month after the first three.

Selected Work

Made to stop the thumb.

Menu launches, cocktail builds, kitchen prep and the people behind the pass. Tap any one to watch it full size.

What We Make

Four things, made properly.

Every month is built from these four. The mix changes with your season, your specials and what the feed is rewarding that week.

01

Food

The dish is the advert. We shoot the steam, the cut, the pull, the pour of sauce. Close enough that somebody tastes it through a screen.

  • New and seasonal menu launches
  • Signature dish hero shots
  • Specials, platters and sharing boards
  • Full menu spreads for the grid
02

Beverages

Drinks carry the highest margin on your menu and film better than anything else on it. Cocktails, coffee, wine, taps and whatever is new this month.

  • Cocktail and mocktail builds
  • Barista and espresso close-ups
  • Drinks menu launches
  • Happy hour and event promos
03

How It's Made

The most watched food content on the internet is simply someone making something properly. Dough, prep, plating, the grill at full tilt.

  • Prep and build sequences
  • Kitchen and pass footage
  • Sourcing and supplier stories
  • Trend formats built around your product
04

Employee Content

People follow people. Your chef, your barista, your floor staff on camera will outperform a polished advert every time, and it costs you nothing extra.

  • Meet the team and meet the chef
  • Staff led trends and challenges
  • Day in the life and shift footage
  • Directing staff who have never filmed before
The Process

Four moves.
Every month.

Your total time investment is roughly four hours. We handle the rest of it.

01

Plan

We track what is trending in South Africa each week and build a month of concepts around your real dishes and your real trading pattern. You approve the brief before anything is filmed.

02

Shoot

We come to you. Three to four hours during a quiet shift, your team on camera, our direction and our gear. A full month captured in one visit.

03

Edit

Cut to the beat, colour graded, sound mixed, captioned, and hooked inside the first second. That is the only second you are given.

04

Publish

Scheduled and posted across your platforms on the rhythm that matches your service times. Then a plain English report on what actually worked.

Packages

Pick your volume.

Monthly retainers. The more you run, the less each video costs. Start small and move up once it is paying for itself.

Taster 5 Videos / Month R2 450 R490 per video
  • 1 shoot day
  • 2 platforms
  • Monthly report
Start Here
Most Popular Regular 10 Videos / Month R4 450 R445 per video
  • 2 shoot days
  • 4 platforms
  • Trend response in 48h
  • Comment and DM cover
Choose Regular
Signature 15 Videos / Month R7 950 R530 per video
  • 3 shoot days
  • Website built and hosted
  • Table booking system
  • QR menu and reviews engine
Choose Signature
Premier 20 Videos / Month R9 450 R473 per video
  • 4 shoot days
  • Everything in Signature
  • Multi location cover
  • Paid ads managed
Choose Premier
Flagship 25 Videos / Month R11 450 R458 per video
  • Weekly shoot access
  • Everything in Premier
  • Priority trend response
  • Quarterly strategy day
Choose Flagship

Included at every tier

No package is a stripped back version of another. These come as standard.

Concept, script and shot list
Filming at your venue
Editing, colour and sound
Captions and subtitles
Scheduling and posting
Directing camera shy staff
Full ownership of every file
Monthly performance report

Once off setup R1 450, covering brand kit, content pillars and profile clean up. Three month minimum so the work has a fair run, then month to month. Prices exclude VAT. Ad spend, where it applies, is billed separately and paid directly to the platform.

Questions

Before you ask.

Can you guarantee a video goes viral?

No, and nobody honest will. What we guarantee is volume, consistency, and being quick enough to catch a trend while it is still a trend. Across enough attempts, that is what produces the one that breaks. Month one is not the month to judge this. Give it ninety days.

Will filming get in the way of service?

No, because we do not shoot during service. We book a quiet shift, usually mid morning or mid afternoon, and we work around the kitchen rather than through it. If a table walks in, we stop. Your trade always comes first.

My staff are shy. Is that a problem?

It is the most common thing we hear and it has never stopped a shoot. Directing people who have never been on camera is a core part of the job. Most settle after the first take, and anyone who stays nervous can work hands only, plating, pouring or building, which often performs better anyway.

Do I own the videos?

Yes, entirely. Every file we shoot for you is yours to use anywhere, forever, including if you stop working with us. You get the finished exports and the raw footage on request.

How much of my time does this take?

About four hours a month. Roughly five minutes to approve the brief, three to four hours for the shoot itself, and a short call at month end. We deliberately shoot a full month in one visit so it never becomes a weekly interruption.

Do you post it for me, or just hand over files?

We post. Scheduling, captions, hashtags and posting rhythm are all handled on your accounts, matched to when your customers are actually deciding where to eat. If you would rather post yourself, say so and we will deliver files only.

What if I want to stop?

Three months is the minimum, because anything shorter is not a fair test of the format. After that it is month to month with thirty days notice, no penalty, and you keep everything we have made.

We are outside your city. Do you travel?

Often, yes. Shoots outside our base area carry a travel fee quoted upfront, and we usually try to cluster several venues in one region into the same week to keep that cost down. Ask and we will tell you honestly whether it is worth it for you.

Next Step

Let's shoot something worth watching.

Twenty minutes on a call. We will bring three video concepts written for your menu, free, whether you sign or not.

Replies within one working day. No pitch decks, no jargon.